- Avoid logos or brand names on clothing. They might be the "in" thing now, but ten years down the road you may be cringing at your choice in "cool" (i.e. Umbro soccer shorts, anyone? No? Just me?)
- Think YOU. Try to choose clothing that fits you well and will make you feel comfortable in front of the camera. Most of us stiffen up as soon as we step in front of that lens. If you feel attractive in your outfit choices, the better the chance the photos will look natural.
- With that being said, don't be afraid to try something new, a little different or trendy (within reason). Flip through a magazine, the web, or Pinterest (love me some Pinterest!) for possible wardrobe inspiration. A little spontaneity never hurt anyone. But don't go out and buy a pair of leopard print highwaters for the occasion--you'll only regret it. Not that I know this from personal experience or anything...
- Repeat after me: layers, layers, layers. They just look great in post-editing. They do! Especially in the cooler months of the year. Layers can also be very versatile. One outfit quickly and easily turns into two or three. Think tank tops, t-shirts, cardigans or sweaters and scarves. But don't overdo it, either! It's a fine balance, and we don't want you looking like Randy on A Christmas Story, if you know what I mean.
- If you've never liked yourself in orange, don't wear orange! Just don't do it! That goes for any other color you've ever avoided in your wardrobe.
- Not too tight. Not too loose.
- "Black makes me look fat," said no one ever. Black tends to be slimming. White not so much. But it doesn't mean you have to avoid white completely. Again, the best photographs will be the ones you feel the most comfortable.
- Although most of us tend to think "everyone in black or white with jeans or khakis" when it comes to doing family photos, remember that bright colors photograph really well (and I prefer them to black and white). Try to pair bright tones with muted ones and complement with a neutral (i.e. white, black, or gray or denim) when making outfit choices. Patterns are fun, too! If you put Timmy in plaid, don't put Tommy in stripes. Remember that a little goes a long way and everything in moderation, please.
- Mix it up. Bring two or three outfit choices (Perhaps one casual and one more dressy or formal?). That way, once we get on location, we can decide together what might look best for a particular setting.
- Have I mentioned that colors photograph really well?
- A fun way to decide what color(s) to wear is to consider the season. Opt for warm colors in the winter and cool colors in the summer.
- A word about hair: Bigger isn't always better.
- Accessorize. Especially you, ladies! A fun bracelet or pair of earrings tends to polish off a photo and say a little about your personal style and who you are. Guys? Do what you want. Or what your wife/significant other tells you to do...
- Have fun. Be yourself. We'll see you in front of the camera looking smokin' hot :)
XOXO,
Rachel
